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GEO
What Recent Data Tells Us
49% of U.S. adults have now used an AI chatbot like ChatGPT, Gemini, or Copilot. That’s nearly half the country turning to a conversation instead of a search results page.
42% of adults use AI chatbots specifically to search for information. A growing share of the questions your customers used to type into Google now go somewhere else first, which makes AI visibility something worth tracking on its own.
Source: Pew Research Center, “Americans and AI,” February 2026.
Business Growth
An AI platform can know your business exists and still leave you out of the answer that matters. Your content might sit somewhere in what a model has read, and a competitor still gets named when a customer asks who to hire, what to buy, or which option is best for their situation. Showing up in the background isn’t the same as being trusted enough to suggest by name, and that gap is where most businesses are losing ground right now without realizing it.
This is what generative engine optimisation services are built to close.
AEO
Generative engine optimisation, sometimes described as AI search engine optimisation or LLM SEO, is the work of making your business easy enough for AI platforms to understand, clearly, specifically, and with enough credibility behind it, that the platform names you directly in a generated answer instead of just linking to your site. That means clarifying who you are and what you do in terms a model can pick up without guessing, backing that up with content specific enough to cite, and building the kind of third-party signals, reviews, mentions, credible sources, that give a platform confidence in recommending you.
AI search optimisation shares a lot of groundwork with regular SEO: clear structure, real depth, credible sourcing. The difference is where it’s aimed. Regular SEO earns a ranking. GEO earns a place inside the answer itself, across several AI platforms at once, each with its own way of deciding who to trust.
Before you can improve AI search visibility, it helps to know where AI tools are actually pulling from and pointing people to. Four places tend to matter most:
- AI Overviews at the top of Google, which answer a question before anyone scrolls to the regular results
- Chat platforms like ChatGPT, Gemini, and Perplexity, where a customer asks a direct question and gets a direct recommendation
- Review and comparison sites, which many AI tools lean on heavily when deciding who to name
- Community forums and discussion threads, which carry more weight with AI models than most businesses expect
Losing visibility in any one of these doesn’t show up in your regular traffic numbers, which is exactly why it goes unnoticed for so long.
Entity Clarity
We make sure AI platforms have a clear, consistent picture of who you are, what you offer, and who it's for, instead of a fragmented or contradictory one.
Source-Worthy Content
We rewrite vague marketing pages into content specific enough for an AI model to pull from and cite with confidence, the kind of groundwork real AI SEO services are built on.
Cross-Platform Optimisation
We work across ChatGPT, Gemini, Perplexity, Copilot, and Google AI Overviews. ChatGPT SEO and ChatGPT optimisation services are part of this, not the whole of it, since each platform decides who to recommend a little differently.
Authority Signals
We help build the reviews, mentions, and third-party citations that give a platform a reason to trust your business enough to recommend it.
Competitive Benchmarking
We look at who's getting recommended in your place right now, and what their content or signals are doing that yours isn't yet.
AI Visibility Tracking
We track ai brand visibility and referral traffic coming from AI platforms as their own channel, separate from your regular organic numbers, using an AI visibility tool built for exactly this kind of tracking.
Our Services
These three get used interchangeably online, and they shouldn’t be. Each one wins a different spot in front of the customer.
Why Choose Razee
Why Businesses Bring Us In for This
SEO Process
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Not every generative engine optimisation agency approaches this the same way, and it’s worth knowing what separates a strong one from one that’s just repackaging regular SEO under a new name. A few things worth checking before you hire anyone:
Do they show you where you currently stand across AI platforms before pitching anything?
A real audit should come before a sales pitch, not after a contract.
Do they explain entity signals and content structure in plain language?
If the explanation is vague, the work behind it usually is too.
Do they have real experience with businesses in your industry?
An AI SEO agency that’s only worked with e-commerce may not know how healthcare or finance needs to be handled differently.
Are they honest about the limits of what any AI search optimisation agency can guarantee?
No one, including us, controls what ChatGPT or Gemini decides to say.
Razee doesn’t claim to be the only AI search optimisation services provider worth considering.
What we can tell you is that we show our work, set realistic expectations, and build the plan around your specific industry rather than a template.
Not every answer engine optimisation agency or answer engine optimisation company approaches this the same way, and it’s worth knowing what separates a strong one from one that’s just repackaging regular SEO under a new name. A few things worth checking before you hire anyone:
- Do they show you where you currently stand across snippets, voice, and AI Overviews before pitching anything? A real audit should come before a sales pitch, not after a contract.
- Do they explain schema and structured data in plain language? If the explanation is vague, the work behind it usually is too.
- Do they have real experience with businesses in your industry? An AI SEO agency that's only worked with retail may not know how healthcare or legal content needs to be handled differently.
- Are they honest about what no AEO agency can guarantee? No one, including us, controls whether a search engine or AI tool decides to feature your content.
- Do they explain the limits of an AI search optimisation agency clearly, before you sign anything? That honesty upfront tells you a lot about how they'll handle reporting later.
Razee doesn’t claim to be the only AEO services provider worth considering. What we can tell you is that we show our work, set realistic expectations, and build the plan around your specific industry rather than a template.
Our Services
Ready To Grow Your Business Online?
Let’s create powerful digital strategies that attract customers, generate leads, and scale your brand faster.
If you have a big idea to become the next big thing in your field, we have the skills to help you bring it to fruition.
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- Multi-platform AI visibility audit across ChatGPT, Gemini, Perplexity, Copilot, and Google AI Overviews
- Competitive benchmarking on mention and recommendation rates
- Entity and structured data cleanup
- AI search optimisation services aimed at making key pages source-worthy
- ChatGPT optimisation services and platform-specific content adjustments
- Support building authority signals like reviews and third-party mentions
- AI visibility services and monthly referral reporting
- Ongoing monitoring as platforms update their models
Our Projects
Growing a business takes more than posting on social media or running ads.
It takes a clear strategy, consistent execution, and the right support behind the scenes.
We’ve partnered with entrepreneurs, coaches, consultants, agencies, and eCommerce brands to help them increase visibility, attract better leads, and create marketing systems that support long-term growth.
Here are some of the businesses we’ve had the privilege to support.
Industries we Serve
Built to Support Businesses Across Diverse Sectors
We provide services across a wide range of industries
Brands
Brands That Trust Razee For Social Media Success
We’re proud to support a diverse range of clients, from small local shops to national brands, helping them grow through smart social media management. Our clients trust us to handle their social channels with care, creativity, and consistent results.
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- Popeye Hand Cleaning Services LLC
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- Plantoheal Organics
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- Raj Wire Mesh
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- Reconnect Physiotherapy and Wellness
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- Rohan Modi
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- Saransh Group
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- Shirazee Traders
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- Sonatex Group
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- Staatse Security
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- Tridha Plywood
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- TruText
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- Wealth Wizards
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- Willow Hill Design Co
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- APAR
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- Artisan Interiors
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- Ascend Explorers
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- Balaji Wires
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- Blue Slate Investment Management
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- BNI
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- Credence Cleantech Solutions
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- DeBlair
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- Esperannza Fragrance and Essentials
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- First Congregational Church
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- Healthy Pluss Tasty by Suhee
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- Goblin
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- Geriatric Toothfairy
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- Inspired Living with Katie Armstrong
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- Jivantika Organic
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- Karma Workspaces
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- NIEC Services Interior and Construction
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- Z Squared Studio
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- Kurlify
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- Maxifluence Technovate
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- Owl Logo
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- Panacea The Dental Studio
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Skilled team, punctual, reliable; highly recommended for any project
Huzefa Pardawala
Shirazee Traders
Impactful social media management, positive presence, outstanding service, keep going!
Abbas Rangoonwala
Hylite Group
Razee customized a marketing plan, boosting traffic, conversions, and engagement.
Vishal Doshi
Vishal Doshi & Associates
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Clients
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Revenue
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Keywords
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Team Support
FAQs
Questions We Get About Generative Engine Optimisation
What is Generative Engine Optimisation, in plain terms?
It’s the work of making your business clear and credible enough that AI platforms like ChatGPT, Gemini, or Perplexity name you directly in an answer, instead of leaving you out or naming a competitor.
How is this different from AEO or regular SEO?
SEO earns a ranking. AEO earns a snippet or voice answer on a search engine. GEO earns a direct recommendation inside a generated answer, across multiple AI platforms rather than one search results page. They share a lot of the same groundwork but aim at different outcomes.
Can you guarantee ChatGPT or Gemini will recommend us?
No, and we won’t tell you otherwise. Each platform makes its own call on what to cite and recommend. What we can guarantee is an honest read on where you stand today and a plan built to improve your odds across the platforms that matter to your business.
How do you measure this if there's no ranking to check?
We track direct mentions and recommendations across AI platforms for your priority questions, along with referral traffic coming from those platforms and shifts in branded search that often move alongside stronger AI visibility.
Do you cover every AI platform, or just the big ones?
We focus on the platforms your customers are actually using, typically ChatGPT, Gemini, Perplexity, Copilot, and Google AI Overviews, and adjust that list as usage shifts.
How much do generative engine optimisation services cost?
It depends on how many platforms matter to your business, how much content and entity work is needed, and how competitive your space is. We don’t quote a number sight unseen, but a free audit gives you a real figure to work from.
How do I know I'm choosing the right GEO agency?
Look for a real audit before any sales pitch, a plain-language explanation of entity signals and content structure, relevant experience with businesses like yours, and honesty about what no agency can guarantee. Any geo consultant worth hiring should be comfortable walking you through all four.
Ready To Grow Your Business?
Let’s Find Out What AI Platforms Are Saying About YOU
Most businesses have never actually asked ChatGPT or Gemini who they’d recommend for their own service, and the answer is often a surprise. A short visibility check shows you exactly where you stand across the platforms that matter, with a plan built around what it turns up.
INSIGHTS & RESOURCES
